The Heuro Health Team
Chairman of the Board
For more than 30 years, Mike Barch has held senior management positions in various medical organizations representing nearly every facet of healthcare. Previously, Mike was CEO of The George Washington University Medical Center (GWUMC) for more than 20 years prior to serving as Chairman of Global Pharmaceutical Sourcing.
He has also served as Assistant VP & Associate Dean at Johns Hopkins University School of Medicine. Following this appointment, Mike was named President and CEO of Managed Care Assistance Corporation (MCAC) and responsible for six different state-wide managed care networks and HMOs in two additional states.
Mike also served as President & CEO of the Public Benefits Corporation of Washington, D.C. which delivered all of the public health in D.C.
Founder & Chief Executive Officer
Jesse Kessler has been a successful entrepreneur for the past 20 years. His vision for Heuro Health is to grow the company’s technologies, processes, networks and solutions to enable the utmost in efficient, affordable, and accessible healthcare.
In 2003 Jesse founded Global Pharmaceutical Sourcing, a specialty pharmaceutical distribution business selling to hospitals, home infusion centers, surgery centers, blood banks and other providers. He served
as CEO and grew revenue from $0.0 to $65MM in 2007, eventually selling the business in 2008. Mr. Kessler was an investor in the iCan Group and CEO of InteractiveMD (a division of the iCan Group), a leading national insurance broker and placement agency for health, P&C, Auto and Telemedicine. Jesse was also Chairman of the Board of Associated Third Party Administrators, one of the largest Taft-Hartley TPA’s in the country.
Jesse holds a B.S. from the University of Maryland and currently resides in New York City with his wife and dog.
Arthur W. Ryan
Chief Financial Officer & Management Information Systems
Arthur Ryan spent the first 16 years of his career with JPMorgan Securities, gaining experience in the Investment Bank, before switching to the Capital Markets group. Upon his departure in 2006, Arthur led the Transportation Group within the Structured Finance Department and earned numerous transactional awards from IFR. From 2006 to 2013, Arthur held the position of COO at Loomstate LLC, a sustainable apparel company. Arthur led the transition of Loomstate from a B2C targeted fashion company to a B2B targeted, sustainable apparel company.
Following Loomstate, Arthur focused on strategic investments made by the Ryan Family Office, notably in Real Estate, and acted as a Strategic Advisor to the Private Equity Firm, TurtleBay Capital. Arthur shifted his focus to healthcare in 2014 and was an original investor and partner in Heuro. Today, he serves as CFO focused on Treasury, Corporate Finance, Risk Management, and Management Information Systems for the Company.
Mr. Ryan holds a BA in Mathematics from Providence College and an MBA from the Wharton School of the University of Pennsylvania.
General Counsel & Senior Vice President of Corporate Affairs
Shane Biffar serves as General Counsel and SVP of Corporate Affairs at Heuro Health. Shane joined Heuro in February 2018 after spending 9 years in private practice at multiple New York law firms where he focused on litigation, dispute resolution, and regulatory compliance for commercial clients spanning a variety of industries.
Immediately prior to joining Heuro, Shane was a Senior Associate at the New York office of the international law firm Greenberg Traurig, LLP. Shane oversees all legal and compliance issues for Heuro and is passionate about solving issues at the intersection of technology and healthcare.
Shane earned his law degree at Brooklyn Law School and holds a B.A. in Psychology from the University of Maryland. He resides in Brooklyn, New York with his wife and two daughters.
Senior Vice President of Technology & System Architecture
With over three decades of experience in the Software Technology industry, Vatsal has focused on transforming business processes and innovation from a Senior and Executive level vantage point. He holds a Bachelor of Science in Information Technology from London Polytechnic and over ten post-degree certifications. Vatsal has successfully led significant improvements and advancements at notable companies such as Fidelity National Information Services, JP Morgan Chase, Barclays Bank PLC, GlaxoSmithKline PLC, Shell International Chemical PLC, and over 15 other leading corporations.
Additionally, Vatsal’s international roots support a global perspective to IT Technology and implementation across the nation. His work in multiple industries, both domestic and globally, has driven increased profitability and process efficiency. With a proven ability to establish, enhance, and lead IT organizations and programs to achieve both set and stretch metrics, Vatsal has created more effective processes, streamlined labor efficiencies, reduced costs, and customer-centric engagement. His experiences reinforce not only the commitment to evolution but also his leadership acumen. Vatsal makes tough decisions to lead companies into realizing their potential to be forward-thinking, problem-solving, analytically astute organizations.
Senior Vice President of Member Support
Hamid Nowrouzi spent the first 5 years of his professional career at UUNET Technologies, a software bandwidth resource firm, where he closed key contracts with several high profile companies (e.g. Microsoft, eBay, Amazon, IBM, American Express and eTrade) and helped set the stage for the company’s acquisition by Worldcom through the relationships and accounts he established.
After leaving UUNET, Hamid launched his own Real Estate investment firm, Metro Investment Group, building a portfolio of properties throughout the Mid-Atlantic and Northeast region. Hamid joined Heuro Health at the company’s inception, originally playing a cross-functional role managing relationships with strategic partners and company accounts while collaborating with the company’s product team on multiple product rollout initiatives. Currently, he leads the Member Engagement Team in delivering a member-centric experience to Heuro members.
Hamid holds a B.S. in Biology and a B.A. in Psychology from the University of Maryland and resides in NYC.
Senior Vice President of Business Development
Mr. Devennie has spent over 10 years in the life science and healthcare industry holding various leadership roles in managed markets, market access, sales leadership, and business development. Prior to joining Heuro Health in 2018, Mr. Devennie
worked for Allergan, Plc. There he established strategic and innovative partnerships with payers, manufacturers, digital health companies, and healthcare systems. He developed corporate strategies to improve value-based care by creating innovative solutions that improved relationships between healthcare systems, employers, and manufacturers.
Prior to Allergan, Mr. Devennie worked for the United States Senate, Executive Oice. Mr. Devennie is passionate about utilizing technology to enhance quality, access, and outcomes in the healthcare system. He holds a B.A. in a Corporate Communications and resides in Pittsburgh, Pennsylvania.
Head of Marketing, Brand & Impact
Roxana is a purpose and mission driven marketing executive and TEDx Speaker with 15 years of experience working with major media brands.
The ideation and direction for Heuro’s award-winning brand falls under Roxana’s management. She has led conscious leadership panels across the country including at Advertising Week, 1 Hotels, and Donna Karan’s Urban Zen, and she leads all marketing, public relations, impact initiatives, content and brand partnerships for Heuro.
In 2005, Roxana began her career in consumer marketing at Food Network and was instrumental in executing the first ever title sponsorship of the South Beach Wine & Food Festival. She has lead merchandising and project managed multiple corporate marketing initiatives at A+E Networks and subsidiary brands, A&E, History Channel, Lifetime Networks, Bio, FYI, Vice, etc prior to taking on more entrepreneurial consulting and advisory roles.
Roxana is a meditation and conscious business enthusiast and also founded a thought leadership platform, Conscious Enterprises in 2017. She has appeared at Advertising Week New York, where she hosted the very first meditation session in 16 years of the global conference, alongside a CEO panel discussion about impact and introspection.
A graduate of Boston University with a B.S. in Communication, Roxana currently resides in New York City with her husband and dog.
Dr. Mike Manyak
Director of Physician Networks
Dr. Michael J. Manyak is an explorer, author, urologist, and corporate medical executive. He is Global Medical Affairs Director for the GlaxoSmithKline urology franchise. He is the Chief Medical Advisor for Crisis Response for Accenture, a Fortune 100 company. He is an Adjunct Professor of Urology and Engineering at The George Washington University (GWU) and a member of the Baylor College of Medicine National School of Tropical Medicine. He is the former Chief Medical Officer for Triple Canopy, Inc., a large international high risk security firm. Dr. Manyak spent 16 years at GWU after his fellowship in biotechnology at the National Cancer Institute. He was selected as the GW Urology Distinguished Alumnus in 2017.
Dr. Manyak is a National Fellow of The Explorer’s Club (TEC), served on the TEC Board of Directors from 1996-2006, and received its prestigious Sweeney Medal. He is an Associate Editor of The Explorers Journal with a column on Expedition Medicine. Dr. Manyak has led or been medical director for scientific expeditions to: the RMS Titanic wreck site for artifact salvage; the Ndoki rain forest in the Congo Basin; the Spanish treasure galleon Nuestra Senora de Atocha; an Antarctic ice breaker expedition; the deepest canyon in the world in Peru; the first scientific dive in Mongolia in Asia’s second largest lake; the remote Amazon Yasuni Reserve; and the Gobi Desert observing the newly discovered and highly endangered wild camel.
Dr. Shri Noel
Dr. Shri Noel is a board-certified Internal Medicine physician. She completed her Medical Degree at SUNY Upstate Medical University and completed her Internal Medicine residency at the University of Rochester Medical Center. After completing her training, Dr. Noel remained at the University of Rochester to start her clinical practice, providing general medical care to adults, with a special interest in preventative care.
She is extremely passionate about preventative care and using dietary, lifestyle, and behavioral adjustments to address many of the chronic issues that Americans face today. Dr. Noel lives in the DC-area with her family.
Jori Sisk, MS, CHES, NBC-HWC
Jori Sisk has a master’s degree in health education with a focus on community development and is a National Board Certified Health and Wellness Coach (NBC-HWC), a Certified Health Education Specialist (CHES) and is trained as a Lifestyle Coach for diabetes prevention. After earning her undergraduate degree, Jori joined the Peace Corps and served in Madagascar as a health volunteer. While there, she worked primarily with women and children on health and prevention education, including nutrition, puberty education and basic sanitation.
After graduate school, Jori worked for a rural county public health department as a health educator and focused on heart health, physical activity and wrote and recorded radio ads that highlighted the health department’s current events. In 2007, Jori began working as a health and wellness coach in a corporate environment and has extensive experience coaching others in the areas of stress management, weight management (including preparation for bariatric surgery), sleep improvement, diabetes prevention, and nicotine cessation. She has mentored new coaches, created and edited wellness content, presented on coaching techniques to other coaches and served as a leader to her coaching team and a respected wellness advocate for her company.
Vice President of Intelligence
Kevin McAllister has extensive professional experience in health care systems, research and development and business development and marketing. He has spent over 30 years in the healthcare industry in various roles and worked at several of the most prestigious hospitals in New York City.
Kevin’s focus has been primarily in technology and technology-solutions, with innovation a key component. He has consulted with, and advised, a number of technology firms and has both started or been an early participant in new healthcare technologies. With a large breadth of experience, Kevin has deep knowledge of intellectual property and patent processes. In addition, he has helped design software systems, medical devices, as well as chemical and micro-material products. He has advised numerous companies on App and product development. Kevin has uniquely provided the required problem-solving skills as related to disparate technologies and how to leverage unique abilities to provide solutions not readily apparent.
Director of Cyber Security
Mr. Sameer Ughade has 15 years of experience in the field of Information Technology. He has worked in IT leadership roles at many healthcare, financial services and logistics companies in the US in the last 15 years. Mr. Ughade has working in roles of CIO, Director of IT, CISO leading the technology teams and strategy execution on large complex conversion projects. Mr. Ughade has expertise in Information Security (HIPAA/PCI/TCPA, etc.), Cloud Computing, Software Development, BI Data and Analytics, ERP and CRM Implementations. Mr. Ughade’s educational background includes Master of Science degree in Computer Engineering from the George Washington University and Bachelor of Engineering degree from the Visvesvaraya National Institute of Technology in India. He is a Certified Project Management Professional and CISM Information Security Manager.
Security & Compliance Manager
Gary Tsimba brings a wealth of information technology skills and knowledge, having led and executed complex and multi-disciplinary projects for healthcare, financial management, nonprofits, and federal contracting organizations. Mr. Tsimba has more han 18 years’ experience managing and supporting diverse information systems, corporate IT strategies, information security governance, enterprise migrations to
the cloud, overseeing technical systems implementation, software development, and developing IT&S policies in multiple user environments.
Mr. Tsimba spent over 7 years’ in the healthcare industry, managing information technology, application development, and information security strategies. Currently a Doctoral candidate, Mr. Tsimba holds an MBA in Technology Management, BS in Information Technology & Security from Colorado Technical University, and a Masters’ Certificate in Information Security Management & Government from Villanova University.
Technical Project Manager
Sowmya is a Project Manager with over 5 years of industry experience in delivering software projects spanning the health, education, and telecom domains. Born and raised in Bangalore, India, Sowmya completed her Bachelor’s in Computer Science and Engineering in 2012. After earning her M.S. in Computer Science in 2016, Sowmya worked as software engineer in the telecom industry with IBM and AT&T. She also served as a ServiceNow Implementation Specialist in the cloud services domain.
Sowmya then transitioned into a technical project management role, leveraging her technical experience with software development, and has successfully delivered projects from concept to implementation. She has led and managed multidisciplinary design teams in the Health and Education domain (clients include Ultimate Medical Academy and iHeart Radio). In her current product role at Heuro Health, Sowmya manages development of the Heuro app and client facing portal, interfacing with Heuro’s network of partners and enabling the technical team in implementing the vision of the company.