Adjective. /hyoo ristik/

Enabling a person to discover or learn something for themselves.


Noun. /hirō/

Your guide, helping you to live a healthier, happier life.

  • Jesse Kessler Chief Executive Officer & Founder
  • Arthur Ryan Chief Financial Officer
  • Michael Barch Chief Operating Officer
  • Hamid Nowrouzi Sr. Executive Vice President, Strategic Partnerships
  • Shane Biffar General Counsel & Sr.Vice President, Corporate Affairs
  • Tom Gray Sr. Vice President, Health & Wellness
  • Brandon Devennie Sr. Vice President, Corporate Strategy & Business Development
  • Roxana Rafatjah Vice President of Marketing & Partnerships
  • Margo Koutsouradis Product Manager